Experience Action
How do we do this customer experience thing anyway? Join award-winning customer experience (CX) expert Jeannie Walters as she answers real questions from overwhelmed leaders! Let's turn ideas into ACTION! From company culture to employee experience (EX) to customer service, Jeannie wants to help you demystify the process for enriching the customer experience. With over 20 years investigating the best and worst in CX, this international keynote speaker has heard it all... and now she's here to give you the answers you need! You won't want to miss an episode! Do you have a question? Visit askjeannie.vip to leave Jeannie a voicemail!
Experience Action
Journey Mapping - What's Next!?
❔After we create a customer journey map, what's the next step? How should we use it?❔
When we are talking about customer journey maps, we are talking about everything from the customer's point of view - not process maps or journeys by org chart.
Journey mapping can enlighten you, shift your perspective and motivate you to talk action in your organization. Our host Jeannie Walters, CCXP, says, "We need to treat journey mapping as a verb, not a noun." We need to create journey maps for action and use them as tools, not relics. They can be extraordinarily impactful on how your organization approaches your products, services, interactions, improvements, and innovations.
In this episode, Jeannie talks about:
- Setting goals for and with your journey map
- Identifying common challenges, pain points, and missed opportunities from your journey map
- Socializing what you've learned from your journey map
Resources Mentioned:
Customer Journey Mapping Workbook -- bit.ly/cjmworkbook
Interactive Customer Journey Mapping Template -- bit.ly/cjm-template
Jeannie's LinkedIn Learning Courses -- bit.ly/jeannie-lil
Experience Investigators Learning Center -- experienceinvestigators.com
Want to ask a question? Visit askjeannie.vip to leave Jeannie a voicemail! (And don't forget to follow Jeannie on LinkedIn! www.linkedin.com/in/jeanniewalters/)